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Twitter is a short message communication tool that allows you to send out messages (tweets) up to 140 characters long. Twitter is where people connect with their updates on passions, opinions, and find out what’s happening in the world right now. Twitter falls into the category of microblogging tools because of the short, disconnected messages it distributes. Businesses can tap into Twitter to expand their reach and connect with new and existing customers. Here are some tips on basics of twitter for business. 1. Discover what’s happening right now Twitter allows you to access what’s going on in your industry,